Category Archives: copywriting

White Papers & Annual Reports

COPYWRITING, GRAPHIC DESIGN, & MARKETING DeWinter Annual Reports:2025 Annual Report2024 Annual Report2023 Annual Report DeWinter Salary Guides & Industry Reports2026 Finance, Accounting, & Technology Salary Guides & Industry Reports (5 industry- and geographically-specific reports for the Bay Area, Boston, and Southern California) Previous Years Reports:2025 Technology Salary Guide & Industry Report2025 Finance & Accounting SalaryContinue reading “White Papers & Annual Reports”

PODCAST: The DeWinter Difference

Producer, Editor, & Marketing Manager — The DeWinter Difference Podcast Led the creation, execution, and multi-channel marketing strategy for The DeWinter Difference, a flagship business and leadership podcast designed for finance and executive professionals.

MARKETING MANAGEMENT: DeWinter Group

April 2022-Present Highlights Increased social media engagement rate by 139%, impressions by 83%, and follower growth rate by 70% YoY Led and created paid social media strategy and content Led and successfully launched rebranding initiative with logo and visual identity redesign Launched and produced the DeWinter Difference podcast Led website redesign and created new webContinue reading “MARKETING MANAGEMENT: DeWinter Group”

EMAIL NEWSLETTER: Copywriting at Project Sunshine

Since 2020, I’ve implemented several successful communications strategies that have increased engagement with multiple constituencies of Project Sunshine, a nonprofit that supports pediatric patients and their families through free in-person and virtual programming. By revamping the content and optimizing the design of our email newsletter to our volunteers, I doubled the average open rate fromContinue reading “EMAIL NEWSLETTER: Copywriting at Project Sunshine”