Tag Archives: copywriting

Email Newsletter Copywriting at Project Sunshine

Since 2020, I’ve implemented several successful communications strategies that have increased engagement with multiple constituencies of Project Sunshine, a nonprofit that supports pediatric patients and their families through free in-person and virtual programming. By revamping the content and optimizing the design of our email newsletter to our volunteers, I doubled the average open rate fromContinue reading “Email Newsletter Copywriting at Project Sunshine”

Social Media Content and Management at Project Sunshine

December 2019-Present Highlights Grew organic Instagram followers by 61% since January of 2020. Grew overall social audience on Instagram, Facebook, LinkedIn, and YouTube by 42% since January of 2020. Grew organic LinkedIn followers by 56% in 2020 Doubled YouTube views compared to 2019 Developed strategy and managed the celebrity #PSJoy campaign featuring Kevin Bacon, AbigailContinue reading “Social Media Content and Management at Project Sunshine”

Social Media Content and Management for National Parks of New York Harbor

National Parks of New York Harbor Visual Information Specialist Intern                                                                                Feb 2019 – June 2019 DevelopedContinue reading “Social Media Content and Management for National Parks of New York Harbor”