Tag Archives: social media

Marketing & Social Media at DeWinter Group

April 2022-Present Highlights Increased social media engagement rate by 139%, impressions by 83%, and follower growth rate by 70% YoY Led and created paid social media strategy and content Led and successfully launched rebranding initiative with logo and visual identity redesign Launched and produced the DeWinter Difference podcast Led website redesign and created new webContinue reading “Marketing & Social Media at DeWinter Group”

Social Media Content and Management at Project Sunshine

December 2019-Present Highlights Grew organic Instagram followers by 61% since January of 2020. Grew overall social audience on Instagram, Facebook, LinkedIn, and YouTube by 42% since January of 2020. Grew organic LinkedIn followers by 56% in 2020 Doubled YouTube views compared to 2019 Developed strategy and managed the celebrity #PSJoy campaign featuring Kevin Bacon, AbigailContinue reading “Social Media Content and Management at Project Sunshine”