Since 2020, I’ve implemented several successful communications strategies that have increased engagement with multiple constituencies of Project Sunshine, a nonprofit that supports pediatric patients and their families through free in-person and virtual programming.
By revamping the content and optimizing the design of our email newsletter to our volunteers, I doubled the average open rate from the low-twenties to the high-forties over six months. This was key to keeping our volunteers, our largest constituency, dedicated to our mission in a time when they were unable to serve in person.
Grew organic Instagram followers by 61% since January of 2020.
Grew overall social audience on Instagram, Facebook, LinkedIn, and YouTube by 42% since January of 2020.
Grew organic LinkedIn followers by 56% in 2020
Doubled YouTube views compared to 2019
Developed strategy and managed the celebrity
#PSJoy campaign featuring Kevin Bacon, Abigail Breslin, Jesse Eisenberg, Tommy Hilfiger, and more.
Instagram, Facebook, LinkedIn, YouTube
National Parks of New York Harbor
Visual Information Specialist Intern Feb 2019 – June 2019
Developed original social content to communicate park’s interpretive themes
Increased engagement across social media by an average of 200%
Morning at General Grant National Memorial
Park Rangers at Statue of Liberty Museum:
From Her Beacon Hand:
Morning at Federal Hall:
Three Cheers for George Washington (230
th Anniversary of Washington’s inauguration)
Preservation at Ellis Island:
Branded content creation for Sundays Studio
Bering Land Bridge National Preserve
Multi-Media Intern & AmeriCorps Member
Produced highest viewed videos in park’s social media history Featured by National Park Service main social pages
Created copy and design prototypes for new interactive website
Continue reading “Social Media Content and Management for Bering Land Bridge National Preserve”
Project Sunshine 2020 brand highlight video.
Director, writer, and editor. Produced for Rachel Sketch Comedy, 2019.
Accepted into the Newhouse Short Film Festival as part of the 2019
New York Comedy Festival.
Syndicated Brooklyn in November 2019.
Cinematographer and producer. Produced for Rachel Sketch Comedy, 2019.
In the isolated and magical oasis of her grandparent’s seaside trailer-park home, a filmmaker explores what love and loss mean in the face of rising sea levels and aging family.
Second place at 2018 Embarras Valley Film Festival.
A marriage, a life, a love is lost and won through the economic model of game theory. Finalist in the 2016 Key West Film Festival Student Showcase.
Reindeer animation project, in progress.
View full Nome photography album